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Roberts Research

37 Kingswood Dr, Selinsgrove, PA 17870
(512) 633-0122

Dave Roberts earned his Doctorate in Communication from the University of Oregon in 1981 and established Roberts Research Research in 1985. He also spent many years as a broadcaster including as air personality, programmer, researcher, and as a corporate officer for CBS and RKO Radio. While his research experience began in music radio, he has branched out into many client categories.

News & Talk. Roberts Research was the exclusive research firm for the news and talk stations of CBS—including WCBS, WCAU, WBBM, KMOX, KCBS, and KNX—for over 12 years, prior to Infinity. Other news and talk clients include WTOP, KSL, KTAR, KOMO, WFED, WBAP, KABC, federalnewsradio.com,  KTRH, KIRO, KCMO, KMBZ, WINZ, WIBC, KCBS-TV News, and the CBS Radio Network. Roberts Research has pioneered unique methods of analyzing this special audience with an eye on making the product accessible to new, younger audiences as they grow into the format.
  • Hardware & Home Improvement. Roberts Research has been conducting telephone tracking studies, consumer focus groups,  and trade professional groups for California's 84-store Orchard Supply Hardware for 20 years—plus research for the Sears Hardware Stores, McCoy's Building Supplies, and Apex Garden Hose.

Retail. Other retail includes IBM Employees Federal Credit Union, West Marine Boating Supply, Safeway, Gloria Jean's Coffees, Lou Bachrodt Automall, Bob Howard Automall, Gettel Auto Sales, Gulf States Toyota, and California Closets. Service. Trisun Healthcare, Certa ProPainters, Zoasis, Fox Service Company, Veterinary Centers of America, and Peak Performers Employment Agency. High Tech & Dot Com. Clients have included 3M, Microsoft, Dell, Techworks, Valence, i-Drive.com, CatalogCity.com, saltmine.com, SoloMio, and allstudents.com plus web usability for non-tech clients. Other. State of Washington, San Francisco Ballet, Planned Parenthood, St. David's Hospital, Texas Council on Family Violence, City of Highland Village (Texas).

Research Partners

Fielding both telephone studies and focus groups requires research partnerships. These U.S.-based partners are carefully vetted and chosen with both quality and value in mind.

A Service-Disabled Veteran-Owned Small Business

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